OTT News

A Web TV initially referred to a linear video stream broadcasted on the internet, but today the term encompasses various uses such as VOD (video on demand) websites, live streaming content, OTT platforms, and streaming services.

OTT platform , which stands for over-the-top, refers to an online content service that is directly provided to the public. The advent of 5G technology is expected to fuel rapid growth of these services, particularly within the sports industry.

Despite the proliferation of streaming platforms and the wide range of services they provide, such as SVOD (Subscription Video on Demand), VOD (Video on Demand), AVOD (Advertising-based Video on Demand), and TVOD (Transaction Video on Demand), the problem of piracy remains unresolved.

In the first quarter of 2023, a recent study conducted by the reputable research firm, Leichtman Research Group, highlighted a significant decline in net video subscribers among major pay TV providers in the United States.

Netflix has recently issued a warning to service providers in the UK regarding its intentions to crack down on credential sharing. This move is aimed at preventing the sharing of account logins among multiple users who are not part of the same household or subscription plan.

Mirada, a user experience specialist, and EZDRM, a DRM specialist, have joined forces to support the growth of Skytel’s TV service.

In the world of business, streaming platforms have emerged as indispensable marketing channels, offering the opportunity to connect with a vast audience and enhance online visibility.

According to the latest forecast by Strategy Analytics, the number of ‘metaverse’ devices is set to double in the next two years.

NBC Universal-owned streaming platform Peacock has announced a groundbreaking partnership that will bring its content to Meta Quest 2 and Meta Quest Pro virtual reality (VR) headsets in the US. This collaboration marks the first time that Peacock will be available on a VR headset.

Driven by the popularity of bundled offerings. Following a period of slower growth, the SVOD market has experienced a resurgence. Close to 70% of households in Sweden now subscribe to at least one paid streaming service, either as a standalone subscription or bundled with other services such as pay TV.