Africa’s pay TV subscribers to reach 55m by 2029
In its latest report, Digital TV Research predicts a surge in Pay TV subscribers in Africa, projecting an increase of 12 million, reaching a total of 55 million by 2029.
The grow up of italian Tv series
The data undoubtedly reflects a positive trend of italian tv series. Over the three-year period from 2020 to 2022, our country produced 1,165 works, including fiction films, documentaries, and animations, distributed through primary channels such as cinemas, television, and video-on-demand (VoD).
Roku unveils Pro Series TVs model with new features
The ROku Pro Series TVs offer an immersive streaming experience with advanced features. Boasting a 4K QLED display, mini-LED technology, local dimming, and enhanced audio for cinematic sound, these TVs also showcase a modern design that elegantly rests flat against the wall, according to the company.
2024 prospective in streaming
The year 2024 is poised to solidify the transitions that have been evolving in previous years, particularly in key sectors. Let’s delve into the various initiatives shaping the industry landscape and attempt to gauge their impact.
RTL Deutschland is consolidating
RTL Deutschland is consolidating its brand and marketing, cross-media, and consumer products divisions into a unified central division, headed by Thorsten Braun.
Dig Deeper with Data: Google Analytics UTM Builder
As per the findings of the Sprout Social Index, 52% of marketers express that their primary objective for social media is to boost web traffic. Although link clicks on posts may indicate that your audience is navigating to your website, they don’t provide insights into the specific actions taken once they arrive.
TV Advertising: Broadcasters need to focus on investing in measurement tools
Industry leaders are emphasizing the importance of broadcasters increasing their investment in advertising measurement tools to enhance the effectiveness of TV advertising.
Roku Uk: upgrade the user experience
The streaming giant Roku has unveiled a trio of innovative content discovery and personalization features for its UK model, aimed at elevating the user experience.
Streaming takes on a new dimension with NASA+. The free video platform of the American Space Agency makes its debut.
NASA has launched NASA+, its innovative free and ad-free on-demand streaming service. This new experience is accessible through apps on iOS, Android, Roku, Apple TV, and Fire TV.
SVOD vs AVOD: the differences
When OTT streaming networks initially entered the home entertainment arena, they swiftly rendered in-person DVD rentals obsolete. Since then, as technology and consumer preferences have continued to shift, streaming business models have adapted and evolved to maintain their competitive edge.
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