roku
Technical

How to advertise your channel on Roku

To increase the visibility of your channel, you need to consider some fundamental steps, such as writing suitable titles and descriptions that are clear, catchy, and reflect the content you offer. You must carefully use the categories and tags available on Roku to classify your channel and make it easier for users to find your content. Additionally, focus on SEO; optimize your online presence outside of Roku to increase the visibility of your brand and channel, which could indirectly influence traffic to Roku.

Lastly, while it’s the first step to use, Roku offers an internal system to advertise its own channels. It works similarly to Google Ads, very intuitive, and allows you to purchase advertising space directly within the Roku world, here: https://advertising.roku.com/

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Roku
Roku News

Conquer the world with Roku

Provided in the form of a Box or Stick, allows users to access a wide range of channels in the form of applications.Currently, it is the most widespread system in North American households (45%). Now also available in Europe through Sky in the Box version, or independently, as it is included in Roku Smart TVs.

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Thunderbird
OTT News

K-9 Mail embraces Thunderbird account configuration on Android


For some time now, we’ve known that the Thunderbird email client for Android would be based on the popular K-9 Mail app, which has historically shared the same goals as Mozilla’s email client. In June 2022, we announced the merging of forces and intentions between Mozilla Thunderbird and K-9 Mail, also highlighting the current shortcomings of the “alternative” email client for the Android platform.

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ott
OTT News

The Radio begins OTT

In the fourth quarter of 2023, according to RAJAR data, there has been a significant evolution in how the British public consumes radio content. While only 28% still prefer traditional AM/FM listening, 43% turn to DAB, and 26% to IP, with 11% via app and website, and a notable 15% through smart speakers.

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Play2000
OTT News

TV2000 launches the Play2000 app


TV2000 launches the Play2000 app, information and content at everyone’s fingertips. Available from January 24, the feast day of the patron saint of journalists, the new platform for smartphones, tablets, smart TVs, and PCs allows a 360-degree multimedia experience of all videos, audios, and podcasts.

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